#NucleusVision

Marketing in the metaverse

Marketing in the Metaverse

The Metaverse may not be just one of many digital content trends, but technology that presents opportunities for marketers to build authentic brand stories.

Deepfakes in Marketing 

As AI innovation progresses conversations around deepfakes present an opportunity for marketers to rewire perceptions as they strive for authenticity.

Case Study: Share A Coke

Coca-Cola has continuously evolved to stay relevant across generations. One of its most enduring and human-centric campaigns, “Share A Coke,” captured hearts around the world by transforming a universal product into a personal experience.

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