As a marketer, brand manager or SME owner you know that video content where experts speak about advancements in their field, industry news, or simply what excites them about their job, are among the top performing engagement content. We all work with those experts and some of us ARE those experts. However, when the camera gets turned on, the charm, charisma, and infectious real-life excitement seems to drain away.
Technology is progressing at a rapid rate! Just over a month ago we published a story called: Should Marketers Use Artificial Intelligence (Ai) Image Generation. We told you who the leader in advancing this technology is, and a few other companies who are trying their hand at it too. Now, a new player has entered game, but with a new perspective.
Marketers and Brand Managers are in a unique position. They need to be comfortable in the creative and operations aspects of a business – on the one hand, making sure that all activities stay true to the heart of the brand and on the other, playing a role in improving the bottom line.
OK marketers! How many things do you have on your list to do today? Trust us, reading this list of 13 Digital Marketing Trends you should know MUST be one of them. Marketing Managers, Brand Managers and SME Owners need to be completely in sync with how our customers communicate with each other, so that we know how to tailor our marketing to communicate with them.
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