Future is here

Apps are the language of our consumers. A key rule in marketing is to be where your customers are and if your customers are always on their mobile phones, then that’s where you should be. And although the value of encouraging the youth to learn to code can never be understated – the world moving in a more digital direction after all – those of us who are already entrenched in an industry that started off analogue have to keep up by using tools that make navigating the digital world more efficient for our objectives and success.

Previous articles have had us explore 3D printing, AI generated imagery, and last month we briefly touched on a summary of AI tools that marketers can supplement their strategies with. In addition to these two future technologies what other advancements will change our world?

In 2011 the minds behind Figma had a vision, that companies would redesign the way that they design. Now, the all-in-one design platform has succeeded in building design tools right into the web and has paved the way for real time collaboration and sped up workflows for the design of user interfaces, websites and mobile apps.